PENG – Brand Creation

The Brief

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Logo Design

The PENG logo inspires honesty, transparency and trust. The logo mark is also designed to look like the P of PENG.

It is a visual representation of the transaction between the merchant and the user, the transparency element showcases that PENG is an honest and trustworthy way of handling payments.

 

Font

The selected font is Proxima Nova and has been used to create a clean, timeless image for the face of PENG.

PENG Colours

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