In today’s diverse and inclusive world, creating an inclusive brand identity is more important than ever. An inclusive brand identity is one that resonates with diverse audiences and creates a sense of belonging and connection.
Read MoreCreating an Inclusive Brand Identity for Diverse Audiences
Inclusive marketing strategies have become essential in today’s diverse and socially conscious marketplace. However, their successful implementation can be hindered by various challenges, ranging from unconscious biases to limited representation.
Read MoreChallenges and Solutions for Implementing Inclusive Marketing Strategies
Content marketing campaigns can help you reach new audiences and drive more traffic to your site. But to succeed, you need to know what works for your company in today’s world of digital media.
Read MoreHow To Develop a Winning Content Marketing Strategy For Your Tech Company
With the increased competition in the app marketplace, it’s more important than ever to make sure your app has a great user experience. In fact, according to an App Annie study, a great UX can lead to increased user satisfaction, loyalty and engagement by as much as 4x or more.
Building a new brand is not easy. Marketers are often faced with the challenge of how to effectively launch a new brand. The success or failure of the launch depends on many factors, one being the planning process. Without a proper go-to-market (GTM) strategy, the brand may fail before it even launches.
Read MoreHow to Effectively Plan a Go-To-Market Strategy for a New Brand
The new year is here and with it, the promise of a fresh start. Sometimes, we find ourselves standing in our old ways and habits, preventing us from making the change we’ve been dreaming of. Or maybe you’re not sure what kind of impact your brand will have in the mainstream market. In this interview, Flavilla Fongang shares her thoughts on how to prepare your Tech Brand for 2023.
Read MoreAn Interview with Flavilla Fongang: How to Prepare your Tech Brand for 2023
Welcome to the merry month of December. It’s the most wonderful time of the year, and you know what that means? Lots of Christmas-themed meals, parties, and business! Whether you’re a fintech start-up or a multi-national tech corporation, now is an excellent time to make sure that your B2B brand maximizes business opportunities through Christmas.
Read MoreSix Steps to Maximise Business Opportunities through Christmas as a B2B Tech Brand
This article will help you learn about the work of our branding agency London we have built over the past 18 years, our founder being featured in Brummell magazine and what inspires us to work every day.
Discover the steps to tech scale-up success in 3 Colours Rule's Brand Growth Accelerator Guide.
