In today’s diverse and inclusive world, creating an inclusive brand identity is more important than ever. An inclusive brand identity is one that resonates with diverse audiences and creates a sense of belonging and connection.
Inclusive marketing strategies have become essential in today’s diverse and socially conscious marketplace. However, their successful implementation can be hindered by various challenges, ranging from unconscious biases to limited representation.
With the increased competition in the app marketplace, it’s more important than ever to make sure your app has a great user experience. In fact, according to an App Annie study, a great UX can lead to increased user satisfaction, loyalty and engagement by as much as 4x or more.