Beyond Branding and Marketing
Discover our unique expertise and universe
Inclusive branding and marketing
Don't settle for generic
We believe that every tech business is unique, and we'll work with you to develop a comprehensive brand strategy and brand identity that highlight all parts of your business equally in an inclusive way. With our expertise and tailored approach, you can be confident that your brand will represent your business in an inclusive way and stand out in a crowded market.
Once we've developed your brand strategy and identity, our team can also help you with marketing campaigns that connect with diverse audiences and ensure your brand is represented in an inclusive way. From social media marketing to content creation, we'll help you develop a marketing strategy that aligns with your brand values and resonates with your target audience.
DE&I employer branding
Go further together
Are you achieving true diversity within your business? If a company isn’t fully inclusive, it can lead to opportunities in other markets being missed. Having a fully integrated team and positively presenting this throughout your communications, and [essentially] your actions leads to greater profits.
We'll work with you to develop a comprehensive DE&I employer brand strategy that highlights your tech business's commitment to diversity, equity, and inclusion. With our expertise and tailored approach, you can be confident that your employer brand will attract and retain a diverse workforce and stand out in a crowded job market.
Once developed, our team can also help you with employer branding campaigns that connect with diverse audiences and ensure your brand is represented in an inclusive way. From employee engagement to talent acquisition, count on us.
Brand value proposition
Maximise your potential
Our team of strategists, branding experts and creatives will work closely with you to develop a comprehensive value proposition for tech business that accurately reflects your brand's unique strengths and resonates with your target audience. We'll then develop a strategic roadmap that outlines the steps we'll take to build a strong brand identity that aligns with your value proposition.
With our tailored approach and proven methodology, you can be confident that your tech brand will accurately reflect your mission, vision, and values, and set you apart from the competition. Once we've developed your value proposition and strategy, our team can also help you bring your brand identity to life through various channels, from your website to your social media platforms.
For today's leaders
We understand the power of personal branding for leaders. We know how to establish you as a thought leader. It is key to advancing your career and achieving your goals.
With our tailored approach and proven methodology, you can be confident that your personal brand will accurately reflect your leadership style and set you up for continued success. We'll help you develop a personal brand that stands out in a crowded marketplace, and establish you as a go-to expert in your field.
Once we've developed your personal branding strategy, our team can also help you bring your brand to life through various channels, from your online presence to your personal communication style. We'll help you develop the skills and tools you need to build and maintain your personal brand over time, and establish yourself as a leader in your industry.
Brand readiness for IPO/M&A
To help you successfully complete your IPO or M&A, we work with you to develop a comprehensive brand compliance strategy that will ensure that your brand is consistently represented across all channels, from marketing materials to internal communications.
With our proven methodology and strategic approach, you can be confident that your brand will remain consistent and compliant, even during times of change. We'll help you navigate the complex landscape of M&As and IPOs, and ensure that your brand is always effectively communicated in a way that aligns with your company's goals and values.
Not your usual agency
We love to share knowledge and connect individuals. We lead by example – driving discussion through our busy world of events, podcasts and guest speaking. Plus, we put back into communities for their growth too. See our work with GTA Black Women in Tech.
We curate conversations with tech leaders who are disrupting the market and share their journey to success.
We are the selected brand advisor for the BBC as well as a number of tech entrepreneurs. Also seen in the Guardian, Bloomberg, The Economist, Entrepreneur and many more.
We receive requests to deliver branding and marketing keynotes on the target industry stages such as AdWeek, Moz, HubSpot, and many more
Through our non-profit organisation, GTA Black Women in Tech, we build bridges of opportunity. We enable Black female talents to excel and companies to have access to Black women of talent.
We have judged some of the most prestigious awards such as The Drum, AWS Start-up, Hustle Awards, and many more.
Watch our LinkedIn course today
Brand Growth Foundations Course
Strong, effective brands give you a competitive advantage in the marketplace and help you weather the storms of market competition. Whether you have an existing brand or you’re starting a new one from scratch, this course provides the basics you need to build brand equity. Learn best practices from brand expert Flavilla Fongang, as she shows you how to: create a distinctive brand; structure your brand offering; create your brand’s visual identity; and attract and build your audience.